Websites that are notmobile-friendly designrisk being shunted down Google’s search rankings. When people search for a product of service on their mobiles and tablets, Google will give priority (read: higher ranking) to those websites which are designed to be easily readable on a mobile device. Can you afford to miss that boat?
Google’s Robot is Not the Only Reason
Even if a mobile user finds their way to your website, 2014 research has shown that around 60% of Mobile Visitors to a website will leave immediately if the website is not clearly readable on a mobile.
Am I Really Affected By This?
Depending on your industry and target audience, your numbers of Mobile Visitors will vary. From what we’re seeing:
industrial and B2B markets are typically seeing 20% to 33% of your traffic is mobile
retail and B2C markets is can be as high as 50% to 60% mobile
Even if you’re at the lower end of the spectrum, that’s still 1-in-5 of your visitors is more likely to be a visitor lost. And what we know for a certainty is that it’s only a matter of time before Mobile traffic outstrips Desktop traffic across all markets. #getmobilefriendly
If you want to keep and grow your presence on mobile devices contactweb design Aucklandteam today.